24th IAW just a few days away


Next Tuesday the International Trade Fair for Retail Promotions and Imports in Cologne will open for the 24th time. With more than 310 exhibitors taking part and stand space fully booked weeks ago, Europe’s most important trade event for orders in this business sector has a lot to offer buyers and other professionals in retailing from across the world.

The IAW Autumn Fair will offer an exciting mix of popular, traditionally strong-selling merchandise with innovative, groundbreaking products. For example, the upcoming fair will feature a new display category „Private Label“ with approx. 30 exhibitors staging a presentation of own brands. On the third day of the event this will be augmented by a series of talks held by several experts on the opportunities in what is becoming an increasingly important segment in the Restposten.de forum. Taking place three months before Christmas, the IAW Autumn Fair will place the spotlight on Christmas merchandise, gift items and decorations, as well as toys and games. Furthermore, the respected and well-established IAW TRENDSELLER PRODUCT AWARD will again offer an effective platform for products in all categories that stand out by virtue of their quality, originality or innovativeness.

The 24th International Trade Fair for Retail Promotions and Imports takes place in Cologne from 27-29 September in Hall 10.2 of the Cologne Exhibition Centre. The organizers are expecting approx. 9,000 trade visitors from many countries world-wide. Complimentary admission tickets can be obtained online. Simply visit the website to order: www.iaw-messe.de/ticketorder_en.aspx

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