Blog | IAW – Internationale Aktionswaren- und Importmesse in Köln

Blog

News from the IAW Trade Fair

Planned relaunch of IAW in March 2021 in Cologne postponed

11.01.2021

Tracking in E-commerce Part 3 – Reporting

23.09.2020

Tracking in E-commerce Part 2 – Google Analytics & Co

10.09.2020

Tracking in E-commerce Part 1 – the Most Important KPIs

24.08.2020

FAQ on clearance items – influencing factors for newcomers and retailers

04.08.2020

Stocklots, special items and promotional goods – what are the differences?

14.07.2020

IAW restart in Cologne in March 2021

10.07.2020

The effects of Covid-19 on retail

23.06.2020

Why stationary retailers have to rethink their assortments

17.06.2020

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Press

List of exhibitors

Location Cologne Exhibition