Twice a year, the central shop window for buyers from all over Europe opens in Cologne. The International Promotional Goods and Import Fair (IAW-Messe) is launched as the leading international order fair for promotional products, remnants, seasonal impulse articles, trend articles and the volume business. Indispensable for buyers, to be inspired by the maximum variety and to order goods for a whole season. Also for the providers, to address completely new customer groups. IAW Trade Fair - Best Deals in Retail!
Beautiful late summer weather added to the good mood of trade fair partners and visitors at the 30th International Trade Fair for Retail Promotions and Imports (IAW) in Halls 6 and 9 of the Cologne exhibition centre. From 18-20 September the anniversary event of the IAW welcomed around 8,400 trade visitors, thus emphatically repeating the excellent response to last year’ ...
