Why companies participate in the IAW trade fair – the IAW as the ideal platform for new business contacts
For more than 20 years the IAW trade fair [...]
Made in China – About international supply chains and alternative sourcing
From children's toys to coffee machines and jeans: [...]
How Chinese online platforms are influencing European trade
Google input: "buy sweatpants". The first two results: [...]
These are the top 5 topics in the B2B purchasing of the future
Author: Viktoria Grimm, Project Manager at [...]
Crisis mode – opportunity mode. A look at retail and consumers under stress.
Author: Dr. Ralf Deckers, Division Manager at IFH COLOGNE [...]
Artificial intelligence in the B2B environment
Author: Dr. Ralf Deckers, Division Manager at IFH [...]
Brochure advertising is a crisis winner
Author: Jens-Peter Gödde, Senior Project Manager at IFH [...]
Supply-centered buying: How inflation affects supply and demand. Low-priced items remain a particular focus for consumers!
Author: Andreas Riekötter, Managing [...]
Identifying sustainable products: what to look out for
Sustainability and favourable prices are not necessarily contradictory: [...]
Increase sales in retail: 5 helpful tips
Generating enough sales at the end of the month [...]